Multi-channel Digital Paid Ads

We help you maximize the performance of each digital paid ad channel and also combine them to integrated digital media performance campaign.

  • Search Ads

    To drive your targeted audience who has already got an intention about your product and service.

  • Social Media Ads

    To scale your target audience who has already deep-dyed to interest and segmentation.

  • Display Network Ads

    To maximize reach your target audience who has already had interest and segmentation on News's publishers.

  • Re-marketing Ads

    To maximize the conversion of your campaign with remarketing audience & lookalike audience.

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Our Multi-Channel Digital Paid Ads & PPC Management Services help your business grow in two ways:

  • Generate high-quality traffic
  • Increase conversions & get results instantly

Search Ads Social Media Ads Display Network Ads Remarketing & Look Alike Audience
  • Google Search & Google Search Partners
    It’s ads that appear on Google search results pages, including Google Search, Google Shopping, Maps and its various search partners.
  • Other Search Network
    We can help you advertise on other search networks such as Bing Search, Baidu Search…
  • Facebook Ads
    It’s ads that appear in News Feed on desktop, News Feed on mobile, in the right column of Facebook on the desktop and in the message of the user.
  • Instagram Ads
    It’s ads that appear in the News Feed on desktop, News Feed on mobile.
  • Linked In Ads
    It’s ads that appear in News Feed on desktop, News Feed on mobile and message of Linked In
  • Zalo Ads
    It’s ads that appear in News Feed on desktop, News Feed on mobile of Zalo App
  • Other OTT Platform Ads
    We can help you advertise on other OTT platform such as Skype, Viber, Line, Wechat…
  • Google Display Network
    Which covers any website that partners with Google, and other Google sites such as Gmail and YouTube.
  • Native Ad Network
    It’s a Demand Side Platform to buy ads via programmatic methodology on publishers with ad format is native ads
  • Direct booking banner on the publishers
  • Remarketing is a tactic way or technique way to retarget visitors to your website who has already visited your website but they may not have made an immediate purchase or enquiry. It allows you to segment audience by time, by category, by behaviour to continuous show your ad into the front of them.
  • Your remarketing ads can show on any website or user that accepts advertising from the Google Display Network, Google Search Network, Native Ad Network, Facebook and Instagram, Linked In, Zalo, Skype...
  • Lookalike Audience/ Lookalike targeting is a way to reach new people who are likely to be interested in your business because they're similar to your existing customers.

 
7 important thing of why do you need digital paid ads 7 important thing of digital paid ads when you meet your marketing goals like:
  • Digital Ads is Targeted
  • Digital Ads Provides Flexibility Across Channels
  • Digital Ads Invites Mobile Engagement
  • Digital Ads is Faster to Market
  • Digital Ads is Easily Measurable
  • Digital Ads Maintains Top-of-Mind Awareness
  • Digital Ads Can Maximize The Viral Campaign
  • Increase Brand Awareness
  • Increase high quality targeted audience
  • Generate Leads
  • Get More Customers
  • Make More Sales
  • Make Customer to Spend More
  • Explore New Markets

How do we develop the multi channel paid media campaign?

  • Define the brief

  • Research and Analysis

  • Digital paid media strategy development

  • Paid media channel selection

  • Paid media campaign distribution

  • Channel reporting & insights

  • KPIs measurement

  • Realtime report and account management

What do we propose on the multi-channel digital paid ads campaign?


How do we work?

What is figure out?

The stage
Client Brief
Defining the client’s need

Campaign Objective & KPIs

Initiation

Research & Analysis

Collecting and analyzing data to develop audience insight and segmentation, customer experiences

  • Understand your target audience: number of the target audience with demographic, digital interest, location, segmentations.
  • Understand UPS of your product/service
  • User experience & behaviours
Research

Plan

To build an agile, strategic approach of the digital media plan

  • Targeting & Positioning for your online value propositions.
  • Strategy & tactic
  • Channel selection
  • Timeline & Phase
  • SMART KPIs
  • Landing page development
  • Creative ads content development
  • Analytic Solution & Automation tools integration

Branded Content & Media Planning

Reach

Publish & promote your content on paid channels, drive people to your content hub.

 

Key measures:

  • Impression/ reach
  • Session & Visitor
  • Value per visit
  • Fan & follower

Buyer stage: EXPLORATION

Act

The target audience has an action with your content hub (website, blog, landing page, community and interactive tools)

 

Key measures:

  • Leads/lead conversion rate
  • Time on site
  • Engagement (like comment, share)
  • Start a message conversation

Buyer stage: DECISION MAKING

Convert

An e-commerce process, product, price & promotion.

Capitalizing on marketing investment using CRO, marketing automation and remarketing to ensure contextual relevance drives conversion.

Key measures:

  • Sales
  • Revenue/ profit
  • Average Order Value

Buyer stage: PURCHASE

Engage

Developing customer loyalty and advocacy through CRM platforms.

 

Key measures:

  • Repeat purchase (lifetime value)
  • Satisfaction and loyalty
  • Advocacy 

Buyer stage: ADVOCACY

Account management and realtime campaign report 

Dedicated account management team to work closely with clients and weekly report.

 

  • Dedicated account management team to work closely with clients and weekly report.
  • We also utilize the resource of the client to integrate with a campaign in order to more effective
 


Maximizing the performance of each digital paid ad channel result, or you need an integrated performance media campaign. Let talk with us to figure out the next step of digital paid ads campaign.

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