Data Collection and Analysis

Gathering data from diverse sources like website analytics, social media, and customer databases. Utilizing advanced analytics tools to analyze this data, uncover trends, and derive actionable insights.

  • Brand & Competitor Insight

    To know brand awareness of your brand vs competitors on search engine market

  • Industry/Category Insight

    To understand user’s intention in search engine market

  • Other 3rd Data Insight

    To understand audience insight of other channels such as Social channels & display channels

  • Brand’s Owned Data Insight

    To help brand gather and analyze their current data, turn it into useful data insight.

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What is research digital data?

What is research digital data?

Research digital data is any information that has been collected, observed, generated or created on digital channels.

Where is research digital data?

  • External: We research data on digital channels such as: Search Engine (Google, Bing, Yahoo…), Social Media Channels (Facebook, Instagram, Zalo), Display channels (Vietnam publishers, forums, blog)

  • Internal: We help brand to gather their owned digital data

Why data research is important?

Why data research is important?

  • Research & Data management are a general term covering how you organize, structure, store, and care for the data used or generated during the lifetime of a research project.

  • It includes:

Why data research is important?

How do we work in the digital data market research?

  • Define the problem

  • Established research objective

  • Determine the research design

  • Identify information types & sources

  • Design data collection forms

  • Data collection

  • Data analysis

  • Insight report

Digital data market research of external channels

In generally, our service is quantity market research methodology on digital channels. With the quality research methodology, we will propose social listening tools for campaign.

Search Engine
  • Brand & Competitor Awareness

    To know brand awareness of your brand vs competitors on search engine market

  • Industry/Category Insight

    To understand user’s intention in search engine market

  • Market share

    To know much brand’s market share percentage vs competitors

  • Competitors Insight

    To understand competitor strategy on Search engine

Social Channels
  • Brand & Competitor Awareness

    To know brand awareness of your brand vs competitors on search engine market

  • Industry/Category Insight

    To understand user’s intention in search engine market

  • Market share

    To know much brand’s market share percentage vs competitors

  • Competitors Insight

    To understand competitor strategy on Search engine

Display channels
  • Brand & Competitor Awareness

    To know brand awareness of your brand vs competitors on search engine market

  • Industry/Category Insight

    To understand user’s intention in search engine market

  • Market share

    To know much brand’s market share percentage vs competitors

  • Competitors Insight

    To understand competitor strategy on Search engine

Digital data market research of internal channels

In generally, our service is quantity market research methodology on digital channels. With the quality research methodology, we will propose social listening tools for campaign.

  • Website Performance Audit Report

    To understand performance of website with IT technical factors, UX & UI factors

  • SEO Technical Audit Report

    To understand how your SEO technical factor situation

  • Brand Owned Data Report

    To understand how your business work with data, what is current situation & insight of data

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